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Salon Smoothing Treatments: Brazilian Blowout vs. Keratin by Coppola

Keratin by CoppolaThere's been a little confusion and a whole-lot of press lately on The Brazilian Blowout and Coppola Keratin Treatments, and whether or not they are harmful to use. Both are simply treatments that coat the hair with keratin (protein) and help to eliminate frizz and cut down on blow dry time. I think where the confusion started is with the word "Brazilian." There is a Brazilian relaxer that does contain formaldehyde and a mask is needed for application. However, this is not the same as the Coppola Keratin or The Brazilian Blowout.

Fort Myers Salon KeratinAt Studio RK, we use the Coppola brand, which offers several options for smoothing. The full strength Keratin, which starts at $175 takes approximately 1 1/2-2 hours to do, lasts about 3 months, must be maintained with sulfate free shampoo and conditioner, and cannot be washed for the first 72 hours. There is a lighter version for highlighted blondes or double-processed blondes and those with fine, fuzzy hair, or what can be called "frog fur." Coppola also offers another product called Keratin Express Blowout , which seems to be comparable to The Brazilian Blowout. This treatment starts at $90 and can be washed in as little as 8 hours after. Lasting up to 6 weeks, it is the most requested Keratin.  Last, but not least, there is the Keratin Infusion Treatment which can be applied as an in-salon treatment or be purchased as a retail item.  This $20 in-salon treatment is perfect for that weekend away or special occasion or can be purchased for $41.25 to maintain and replenish your Keratin Complex or Blowout Express as a home treatment.  If you are still unsure which, if any, type of Keratin is best for you, if you answer yes to any of the following, you most likely need it!

Your hair has been mistaken for steel wool. Fort Myers Salon Keratin
It takes 30 minutes or more to blowout your hair and it still looks awful. Keratin by Coppola
You'd gladly give up your husband/boyfriend/children if you had to choose between them or your flatiron. Fort Myers Salon Keratin
 You have already or are killing your hair with the flatiron and it is breaking off in a cry for help.  Fort Myers Salon Keratin
You skip arms at the gym and just blow dry your hair instead.  C  Users Pam Pictures Salon Bridal Photos bridalblog2 resized 600

If any of these apply to you, you need some Keratin in your life.


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As a professional stylist, I prefer the Cocoa Keratin System and it's been excellent for the hair and very long lasting.. It includes the pre-treatment shampoo, smoothing treatment, daily shampoo and conditioner. It contains protein and Argan oil so the hair is moisturized and nourished as well as smoothed, strengthened and softened. An excellent treatment for all hair types.
Posted @ Thursday, June 07, 2012 3:38 PM by laura wolfhart
i am interested in the light keratin treatment i have long hair would like to know what the cost would be.
Posted @ Sunday, December 02, 2012 5:35 PM by Joanne
The post is very informative. It is a pleasure reading it. 
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Posted @ Wednesday, January 15, 2014 5:29 AM by Stopyourhairlossforever
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Posted @ Thursday, August 21, 2014 7:32 AM by Justin Colombo
With keratin smoothing hair becomes more good looking and manageable it will treat our hair with an very cool look.
Posted @ Tuesday, September 23, 2014 11:29 PM by Hair transplant in mumbai
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